Insights
Turn your SEO data into a growth strategy.
After every Google Maps heatmap scan, SplashyPages generates AI-powered insights that break down your local search performance. See where you're ranking, where you're losing ground, and what specific actions you can take to improve your visibility — all explained in plain English, not SEO jargon.
AI-generated analysis after every scan
Each time you run a Scout heatmap scan, the insights engine analyzes your results and generates a detailed summary. It identifies your strongest ranking areas, highlights where you're losing to competitors, and explains what's likely causing the gaps. You get an executive summary you can actually understand — not a spreadsheet of numbers that requires an SEO consultant to interpret.
Automatic analysis after each heatmap scan
Plain-English summaries of your ranking performance
Competitor comparison highlights
Trend tracking across multiple scans
Keyword-specific performance breakdowns
Geographic strength and weakness mapping
Actionable recommendations, not vague advice
The insights page doesn't just tell you what's happening — it tells you what to do about it. Recommendations are specific to your business, your location, and your scan results. 'Optimize your Google Business Profile description for [keyword]' or 'Add more reviews mentioning [service area]' — the kind of specific, actionable steps that actually move the needle.
Business-specific recommendations
Prioritized by potential impact
Tied directly to scan data
Updated with each new scan
Track your progress over time
SEO isn't a one-time fix — it's an ongoing process. The insights dashboard keeps a history of your scans and analyses so you can see how your rankings are changing over time. Did that Google Business Profile optimization help? Are you gaining ground in a new service area? The data tells the story, and the insights explain what it means for your business.
Get insights that drive real growth
Turn heatmap data into actionable SEO strategy. Start your free trial and run your first scan today.